Mat Moore's blog

Very, Very Pinteresting

Pin and save

The video and image pinboard site Pinterest recently revealed that they would begin rolling out price drop email alerts.

 

For users, the alerts will serve as a handy little alert to the latest promotions on products they’ve pinned. For businesses it’s a free, personalised email marketing offering coordinated via Pinterest. A great addition for all, I’m sure you’ll agree.


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#NotBeingUsed

Facebook Hashtag

After the fuss, it's fizzled out. Facebook has launched hashtags, but are they working?

Perhaps I follow people and brands that don’t realise that hasthags can be used, but I think it's more likely they just don't give a monkey's about them.

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Help Me Honda! Personalised Campaign Nets Good Vine-brations

hondatweet

Honda's campaign was simple: tweet the reasons you hate your old vehicle and use the hashtag #wantnewcar.

The car giant then responded to individual gripes with entertaining videos posted to Vine and embedded in the company's tweets. 

It was a big hit, but just how did they do it?

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