Corporate Blogging Masterclass
Event Info
Description
There are an estimated 100 million blogs online, including thousands of corporate blogs, all aiming to create an open, two-way communication channel between brands and their customers or partners. Behind the rhetoric though, most corporate blogs struggle to be heard. Why is this? What’s the secret of successful corporate blogging? And how do professional bloggers do it?
Join Luke Brynley-Jones and Murray Newlands, for an intensive half-day master-class on corporate blogging. Luke and Murray will explain how to attract readers, gain coverage and reap the benefits from your corporate blog.
Topics covered include:Who Blogs Wins: Why Blogging Matters The Top 10 Techniques of Highly Effective BloggersSEO for Blogging: Optimisation & Link-BuildingBlogger Outreach (in 5 Easy Steps)Brand & Reputation ManagementRefreshments will be provided throughout the afternoon and there will be networking drinks at the end of the day.
Speakers include: Jack Hubbard, Rob Shepherd, Murray Newlands and Luke Brynley-Jones
