50+ lists of digital predictions for 2009

2843731730_bb6f325081_m.jpgIt started out with a quick gander of // more

Digital industry confidence bottoms out

1443926963_5a8fdcb03f_m.jpgEach month, the slightly gloomy chore of publishing the Digital Pulse result hits the top of my to do list. Or more accurately, I finally get hassled to the point where I actually manage to get the results on the website.

Since we began compiling this data from a monthly user survey (why not take it now - for each completed survey a donation gets made to WWF) the trend has been a fall in confidence which seemed to accelerate with all the bad financial news.

Despite rosy predictions from the blogosphere and beyond of the digital sector's immunity from the economic traumas, the scale of recession looks like the whole economy is in for quite a kicking.

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Digital Pulse for November 2008

Digital Pulse indices
Digital Pulse: 
108.6
Current Index: 
109.9
6 month Index: 
110.4
Employment Index: 
104.4
Move Jobs Index: 
124.7
Salary Index: 
93.4
Current Confidence Index: 
102.6
Future Confidence Index: 
117.6
After months of falling, the Digital Pulse showed a very slight increase (1.02%) in confidence across the digital industry in November. To borrow a phrase from the stock-market, this could be a dead-cat bounce whilst companies furiously tried to close businesss before the onset of December and the Christmas break. Outlook in current market conditions held ground between October and November with no change, and future expectations falling only slightly.

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