User Centred Design: Techniques to Improve the User Experience

Event Info

Thu 21 - Fri 22 Oct, 2010 from 9:30am - 5:00am
System Concepts Ltd
2, Savoy Court
London, WC2R 0EZ, UK (Map)
Cost: £675 + VAT per person


Learn techniques help you systematically understand your users better and design effective, efficient and satisfying products and systems.  The benefits of following a user centred design process include:

  • increased sales
  • improved customer satisfaction
  • better productivity
  • increased sales conversion rates
  • projects completed to time and budget
  • no expensive last minute revisions.

This course is accredited by the Institute of Ergonomics and Human Factors at Level 2, ideal for continuous professional development.

Who should attend?
If you are involved in specifying how a system or product will look and function this course will make it easier for you to do your job effectively.  Project managers, engineers, designers, developers and analysts from IT, commercial or marketing functions can all benefit from learning about the user centred design process.

Course content
This course provides theory, case studies and examples as well as hands-on activities for participants to practice their new skills. A comprehensive course manual is provided.

Topics include:

  • Applying the User Centred Design approach to your business
  • Business benefits of a User Centred Design approach
  • Guidelines and Standards
  • Knowing your target users and capturing their requirements
  • Translating requirements to conceptual design and release criteria
  • Prototyping techniques
  • Measuring and testing usability

What did previous participants think?

"Leslie was friendly, knowledgeable and provided clear instructions. I am starting at the front end of a new project next week and will find this an excellent grounding to get the project going."

"Enthusiastic, made the course interesting. Useful handouts/workbooks which can be used for reference on future projects."


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Email / +44(0)207 240 3388