Complete Digital Marketing

29 Sep 2008 - 09:15 - 1 Oct 2008 - 00:00


This digital marketing training course teaches you how to plan, manage and execute successful digital marketing campaigns. Over three days you will learn how to work with digital data and take advantage of e-marketing tools such as search engines, banner ads, emails and SMS.

This three-day training course will provide you with a definitive introduction to digital marketing tools, techniques and applications including digital marketing strategy, campaign management and execution, the gathering and managing of digital data and the complete array of e-marketing tools from search engine marketing to email and SMS. You will also learn how to monitor and control your digital marketing campaigns to ensure optimal effectiveness and integration.

Whether you work in B2C or B2B this training course will equip you with the knowledge and skills you need to manage your digital campaigns with confidence.

Who should attend this training course? »
How will you benefit from this training course? »
Training course programme »
Training course tutors »
Who should attend Complete Digital Marketing?

Anyone NEW to digital marketing needing to understand how digital marketing is planned, executed, integrated and controlled.
How will you benefit from this training course?

Upon completion of the training course, delegates will be able to plan and implement a digital marketing campaign encompassing one or more digital marketing tools such as interactive advertising and email.

member price = £1,145, non-member price = £1,295
The Institute of Direct Marketing
The Institute of Digital Marketing
1 Park Road
TW11 0AR
United Kingdom of Great Britain & N. Ireland